Nintendo on its strategy for Switch this holiday – wants to keep people playing, broaden user base
Posted on 7 years ago by Brian(@NE_Brian) in News, Switch | 0 comments
During Nintendo’s financial results briefing last week, president Shuntaro Furukawa was initially asked a flurry of questions. Topics included the company’s strategy for Switch this holiday, the user base that will popularize the console, and how pre-orders are going for Pokemon: Let’s Go, Pikachu / Eevee and Smash Bros. Ultimate.
Here’s Furukawa’s full response:
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Furukawa on missing analyst sales estimates, focus on DLC and online play
Posted on 7 years ago by Matt(@OnePunchMaz) in News, Switch | 0 comments
Nintendo published its quarterly sales results earlier today, revealing decent sales for the past quarter. However, some industry analysts had predicted higher sales numbers and a bigger profit, Bloomberg reports: analysts expected a quarterly operating profit of 37.9 billion yen, whereas Nintendo only reported a profit of 30.9 billion yen. Nonetheless, Nintendo president Shuntaro Furukawa seems optimistic that the company will reach its target figure of 20 million Switch systems sold in this fiscal year. He said today that “from the beginning we decided on a target that would be challenging to reach, not easy. The holiday season battle begins now.”
Asked about his plans for Nintendo Switch in the future, Furukawa provided the following quote:
“We need continuous growth. We must keep releasing new software. That includes DLCs and other contents for big titles that are already out. And more focus on online play. Lastly, more genres and diverse games to draw in people who don’t currently play on Switch.”
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Another message from new Nintendo president Shuntaro Furukawa
Posted on 7 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
After Shuntaro Furukawa was officially named Nintendo’s next president this week, the company’s CSR Report was updated. Included with that was a message from Furukawa himself.
As part of Nintendo’s “Management Policy”, a second note from Furukawa was shared. This one is a bit longer and also officially in English. You can read it in full below.
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New Nintendo president Furukawa: “considering various possibilities” for 3DS successor
Posted on 7 years ago by Brian(@NE_Brian) in 3DS, General Nintendo, News, Switch | 0 comments
Shuntaro Furukawa was named Nintendo’s newest president this week. Following the company’s 78th Annual General Meeting of Shareholders, Kyoto Shimbun caught up with the executive to discuss a number of topics.
First, Furukawa commented on the Nintendo’s objectives. He stated, “In order to make smartphone games a pillar of our company’s income, reaching at least 100 billion yen is a must.”
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Message from new Nintendo president Shuntaro Furukawa
Posted on 7 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
After Shuntaro Furukawa was officially elected as Nintendo’s new president – replacing Tatsumi Kimishima – the company updated its CSR Report. Included in that is a brief message from Furukawa himself.
That message is as follows:
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Shuntaro Furukawa officially replaces Tatsumi Kimishima as Nintendo’s next president, comments from both
Posted on 7 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
A few months ago, Tatsumi Kimishima announced that he would be stepping down as president of Nintendo. He had also named Shuntaro Furukawa as his successor.
During the company’s 78th Annual General Meeting of Shareholders today, Furukawa was officially named Nintendo’s new president. We have the following comments from both Furukawa and Kimishima:
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Kimishima on Yamauchi’s philosophies, Furukawa’s strong points and why he’s fit to be Nintendo’s president
Posted on 8 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
Hiroshi Yamauchi was Nintendo’s president for over 50 years. During his lengthy tenure, Yamauchi was known for some interesting philosophies, including how “the president of Nintendo needs to be a little unusual.”
One investor brought this point up during Nintendo’s financial results briefing last week. Current president Tatsumi Kimishima was also asked about the criteria he used to select Shuntaro Furukawa as the next president.
Kimishima on why he’s stepping down as Nintendo president and choosing Furukawa as his successor
Posted on 8 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
Last week, Tatsumi Kimishima announced that he’s stepping down as Nintendo president. Though it was initially surprising, it was somewhat expected. Kimishima was always intended to be more of a temporary replacement for the late Satoru Iwata, who passed away in 2015.
Kimishima spoke more about the decision to step down during the Q&A portion of Nintendo’s financial results briefing last week, stating that his primary role was to guide Switch to a successful launch and change Nintendo’s “directorial structure to speed up decision-making and execution on a variety of projects that members of the management team were considering at the time.” Kimishima said of retiring as president, “With the breadth of projects we are working on, now is the time to transfer power further to new people and to promote a generational shift to bring stronger momentum to Nintendo through these changes.”
Furukawa on what he’ll be prioritizing as Nintendo president; company revolves around “new and innovative content”
Posted on 8 years ago by Brian(@NE_Brian) in General Nintendo, News | 0 comments
Assuming he’s approved in a couple of months from now, Shuntaro Furukawa will be promoted to president of Nintendo. He’ll be taking over for Tatsumi Kimishima, the current president.
At Nintendo’s financial results briefing last week, Furukawa was asked about his goals at the company. He pointed to maintaining Switch’s momentum, expanding mobile efforts, looking at projects like Super Nintendo World and movies, and “how we can lay down new pathways that positively enhance our dedicated video game platform business.”
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Nintendo on big mobile ambitions, entering new markets with Switch, new decision-making panel
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News, Switch | 0 comments
Today, Japanese publication Nikkei published some new comments from soon-to-be Nintendo president Shuntaro Fukugawa as well as current president Tatsumi Kimishima. The two discussed the company’s mobile ambitions, plans to expand Switch into other regions, and more.
While Nintendo’s consolidated operating profit has increased thanks to Switch, Fukugawa wants to increase performance in other areas as well – with mobile being a specific highlight. The policy under Fukugawa will be to improve the smartphone game business with a title that can generate an explosive hit. Nintendo is looking for smartphone game operations to become a 100 billion yen ($910 million) business.
